Marketing and Branding

In recent years, e-commerce has grown fast, even in Southeast Asia. New platforms are always emerging, providing opportunities for merchants to reach a larger audience. Temu (pronounced as Tee-Moo) is one such site that has recently gained popularity. What started as a promising company in the United States has now extended into the thriving markets […]

Whether you're new to the online business world or have years of experience, having a clear understanding of your market position can give you significant advantages. In today's highly competitive e-commerce landscape, it is crucial to constantly optimize and strategically work to stay ahead of the game on platforms like Shopee and Lazada in order […]